BY JUSTIN HARLEY, VP INTERNATIONAL BUSINESS DEVELOPMENT, ESSENSYS

Part 9 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

Cash collection is what all shared workspace operators are working towards. It is the primary objective of your efforts and is what defines how you manage your overhead, reinvest in your workspace and grow your business. What many operators don’t define prior to opening a space is how they will manage the debt collection process or even what it entails.

Payments are collected via credit card, recurring bill payments or autopay. There is more to it than meets the eye. If you prepare well it can be a very simple process, and if not, debt collection can become a monthly recurring obstacle. Here’s what you need to know.

BY JUSTIN HARLEY, VP INTERNATIONAL BUSINESS DEVEOPMENT, ESSENSYS

Part 8 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

Thus far, our Lead to Cash series has highlighted the importance of lead generation, the sales processes, services offering, member management and core IT services in the shared workspace. There are a few recurring themes that facilitate efficiency across the board, and these are automation, self-service and integration.

To sum it up, running a sustainable and profitable shared workspace largely depends on reigning in your processes and simplifying your life as an operator with a platform that supports each and every key pillar of your business.

In this 8th chapter of the series, we'll look at the single most important part of running any successful business, assuming you want to be profitable: invoicing and billing.

BY JEAN YVES, FOUNDER, SOCIAL WORKPLACE CONFERENCE

Part 7 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

A workspace operator’s main purpose is to provide office space and services to freelancers, startups, and small to mid-sized businesses so they can focus on their own growth. In a sense, a shared workspace can be compared to an office-hotel or an office AirBnB; Providing on-demand and easy-to-access office services that prevent members from having to dig deep into their pockets for office space or hole themselves up in their homes or coffee shops.

Much like the enhancements in the hotel industry offering more than a room to sleep in, operators must extend services beyond a mere office or desk to work from.

BY DAVID KINNAIRD, PRESIDENT, ESSENSYS NORTH AMERICA

Part 6 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

BY CLAIRE LUIK, VICE PRESIDENT PRODUCT AND BUSINESS DEVELOPMENT, ESSENSYS NORTH AMERICA

Part 5 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

Member Diversity

No customer is the same. It is of utmost importance to understand what type of members you have in your community and what they intend to get out of their membership in your shared workspace. We’ve identified three key types of members...

BY DAVID KINNAIRD, PRESIDENT, ESSENSYS NORTH AMERICA 
Part 4 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

There is nothing simple about running a business and much less a shared workspace. Operators must have control of and visibility into every aspect of their operation, from sales and lead management, services and billing, to building a community and delivering positive member experiences.

Sustaining a flexible workspace and keeping customers happy – while maintaining your sanity – largely depends on the ability to tightly integrate each step in the management process. And it doesn’t have to be difficult. In this chapter of our lead to cash series, we look at licensing, onboarding and the value of making the transition from opportunity to customer smooth and easy, both for you and your clients.

BY ASHLEY KORNER, SENIOR VP SALES & OPERATIONS, CARR WORKPLACES
Part 3 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

Sales and pipeline management for operators of flexible workspaces is just one step in the lifecycle that is tightly integrated into all of the surrounding steps. The goal is to drive a revolving door of revenue opportunity while building lasting relationships with your prospects who will become your lifeline.

At this point in the lifecycle, you’ve secured your lead, provided a tour and there is a promising opportunity to close the deal. How you juggle the many moving pieces of the sales process can determine your success.

BY DAVID KINNAIRD, PRESIDENT, ESSENSYS NORTH AMERICA

Part 2 of the free eBook: The Complete Guide to Growing Your Flexible Workspace Business

Promoting your space and generating and qualifying leads will bring you to a workspace operator’s number one goal: a booked prospect tour. Now is your time to shine. This is the point in the lifecycle to captivate your prospect, show off your workspace and close the deal.